Codify Infotech



A specialist in elite performance consultancy for female footballers, Sinead has over 12 years’ experience coaching and teaching in professional academies and Internationally recognised schools, including working for the FA England Women National Teams. She combines her expertise across multiple domains to provide a unique experience for the players she works with. Her expert competencies include: Performance Football Coaching, Match Analysis, National Talent Identification & Scouting, Skill Acquisition, Contemporary Approaches to Player Development, Football Coaching Cultures, Strength & Conditioning, which all illustrate her wide range of skills as a Performance Coach.  In order to meet your needs and expectations, Sinead can tailor bespoke training programmes to meet your requirements. By applying the principles of the FA Development Pathways, Sinead ensures her athletes receive a personalised and progressive model based on evidence-based approaches to self-directed learning and applied science.








 Player Development 

Player Enjoyment 

Competitive Performance



A key component of my teaching philosophy is creating autonomy-supportive learning environments, enhancing player engagement, a growth mindset, and self-directed learning attributes.



  • Qualified Football Coach with a Master of Science (MSc) in Performance Football Coaching (Distinction)
  • Physical Education BA (Hons) With QTS
  • National Talent Identification & Scouting Qualification
  • Football Match Analytics StatsBomb Qualification
  • Fully insured, DBS checked with up to date Emergency Aid and Safeguarding Certificates 
  • Arsenal Ladies
  • Brighton University
  • Singapore Womens Premier League 

  • FA Player Insights and Talent Reporter to support with the identification of players for England Women's National Teams as well as improving understanding of current players.
  • Director of Operations and Partnerships of a Football Academy in Singapore and led the youth development programmes to support female International footballers.
  • Extensive teaching experience both in the UK and the International Baccalaureate (IB) school system in Singapore. Held Pastoral Leadership responsibilities at the High School as Head of Grade 11.